Is healthy food necessarily expensive?

Assocom Foods Private Limited was established in 2021 with a clear mission: to challenge the notion that healthy food must come with a hefty price tag.

The pandemic has prompted a global shift towards healthier lifestyles and better food choices, but for many, this shift has been a luxury that remains out of reach. Assocom Foods is dedicated to changing that narrative by offering gourmet and healthy products at affordable prices without compromising on nutritional quality.

Our journey began with a commitment to providing superior products that combine taste and health. At Assocom Foods, everyone deserves access to nutritious food that doesn’t break the bank. This mission is driven by our dedicated team of chefs and bakery technologists who
craft unique formulations and techniques to create products with minimal preservatives.

We offer a range of products, including our popular Ragi, Wheat, Oats & Raisin Cookies Combo, ensuring there is something for everyone. Our
cookies are not just a treat; they are a promise of quality, health, and affordability.

Join us in redefining what it means to eat healthily without the added cost.

Meet The Founder

Raj Kapoor
(Managing Director) Assocom India Pvt. Ltd.
Assocom Institute of Bakery Technology & Management (AIBTM)

Raj Kapoor has led Assocom India as Managing Director since 2002, driving agricultural market growth and supply chain innovation. With a career beginning in 1985, Raj has been dedicated to advancing the agricultural sector through strategic initiatives and international partnerships.

Under his leadership, Assocom India has flourished in Ag Foods, collaborating with US cooperators and agencies like FAS, USDA, USAID, and the World Food Program. Raj’s influence extends globally, with engagements in countries including the USA, UK, UAE, and more.

Renowned for entrepreneurship and talent development, Raj fosters industry innovation and collaboration. His expertise spans international trade, market development, PR, and project management. Raj Kapoor holds a BS in Accounting and Management from Delhi University, with specialized training from institutions like the American Institute of Baking and Kansas State University. He’s a respected national convener and member of major industry associations.

Raj’s extensive network and expertise in market research drive commodity growth in emerging markets. He’s committed to leveraging his skills for further advancement in agriculture, embodying a visionary approach to education and innovation in the sector.

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